A report of the Confederation of Indian Industries about the Indian the consumers differ here from other part of the world

The confederation of Indian Industries(CII) along with the Boston Consulting Group(BCG) have recently presented a report which 

examines in detail the shape and size of consumption expenditure in India, and its expected evolution over the next decade. While India’s robust consumption growth presents attractive opportunities for companies, its unique diversity and variety makes it challenging to capture these opportunities. Towards that end, this report presents a framework and approach on how to de–average the opportunity to better segment consumers and effectively understand their buying preferences.

It takes an in–depth look at how these consumer segments shop for key categories of food and groceries, consumer durables and apparel. This has been achieved through an extensive on–the–ground consumer research covering a broad cross–section of over 12,500 consumers across segments in India. This report highlights key trends — both in stated consumer preferences, as well as in the actual execution of the purchase decision — and the resulting implications for companies that sell to consumers in India.

The Confederation of Indian Industry (CII) is a non-government, not-for-profit, industry-led and industry-managed organisation, seeking to play a proactive role in India’s development process. The organisation works to create and sustain an environment conducive to the growth of industry in India, partnering industry and government alike through advisory and c

onsultative processes. The confederation is headquartered in New Delhi.

The Boston Consulting Group (BCG) is a global management consulting firm with 77 offices in 42 countries. It is recognized as one of the most prestigious management consulting firms in the world.It is one of only three companies to appear in the top 15 of Fortune's "Best Companies to Work For" report for seven consecutive years. In the 2011 and 2012 lists, BCG is listed as the second best company to work for, and is the only top-tier consulting firm to appear in the top 100. BCG is also the only firm to have been listed every year in Consulting Magazine's "Best Firms to Work For" list, since the magazine's inception in 2001.

Link to the actual pdf version of the report:-http://bit.ly/PXDba3

INTERNET FREEDOM in India:a report

A report by a USA based NGO called freedom house which is dedicated to the expansion of freedom around the world. They release report on the freedom in various context i.e. freedom in the world, freedom on the net and freedom of the press of the respective country.They recently issued their report of the current year regarding freedom in India.

Here is an experct from that report:-

Despite the Partly Free rating, India was ranked 20^th worldwide, ahead of most Asian countries.

pdf version of the report

The Freedom on the Internet report scored countries on a point scale of 0 to 100 to quantify the freedom enjoyed on online and digital media. Lower scores between 0-30 signified most freedom, 31-60 implied partial freedom while 61-100 implied lack of freedom on the internet. Points were given on the basis of how the government of a country imposed obstacles to internet access, limited or filtered online content or violated user rights by surveillance or other forms of harassment.

The score of 39 attributed to India was driven by 13 points in Obstacles to Access, 9 points on Limits on Content and 17 points for Violation of User Rights. The deterioration from a slightly better score of 36 in 2011 was being driven by a nominal uptick in all the 3 categories.

With more than 100 million people in India finding their way online, India has the 3^rd highest online audience in the whole world after US and China.

link to the pdf version of the report:-http://bit.ly/QOnDox

Internet connection in India among the worst in the world

Akamai technologies Inc a company which manages Internet content delivery system, publishes a quartely report of the state of internet connection. this quarter's report revealed an awful information about the internet connection speed of India. But apart from slow internet connection speed there was one very interesting information to be sought after in India, it was about the voice traffic in the cellular Networks, in this reign India was one of the best countries in the world to have the highest voice traffic in the cellular traffic.


Summary of the report:-

The report reveals that despite 3G rollout in India in 2011, the overall state of internet connections in India continues to be poor with average speed of just 0.9mbps. This puts India at 114th position in the list prepared by Akamai on the basis of average internet speed in quarter 4, 2011.

In India all 3G connections are sold with a promise of an internet connection with a speed of at least several mbps. But it seems the reality is different. And with the growth in wired internet connections lagging behind, the average internet speed in the country remains poor.

In comparison, China is 86th on the list with the average speed of 1.5mbps. Brazil has an average speed of 1.8mbps. For Asia-Pacific, Akamai said "India remained the only surveyed country within the region that has an average connection speed below 1mbps".

The report says that South Korea has world's best internet infrastructure with average speed of over 17mbps.

For India, the Akamai report reveals the speed has gone up by 13% in the last one year. But at the same time, the country has just 8.4% internet connections with speed of over 2mbps. In comparison, over 20% internet connections in china offer actual speed of over 2mbps.

The number of internet connections that have less than 256kbps speed is even more alarming. Akamai report states that nearly 27% connections in India have less than 256kbps speed. Only four other countries in the world - Libya, Nigeria, Nepal and Iran - fare worse than India on this parameter.

Incidentally, many internet service providers (ISPs) in India continue to define a connection with a minimum speed of 256kbps as broadband connection. The number is abysmally low and web activists and users argue that at a time when services like YouTube are part of life on the web, the minimum speed should be improved.

After consulting with various ISPs, Telecom Regulatory Authority of India had raised the minimum internet speed to 512kbps from January 1, 2011. But ISPs in India continue to sell connections with a minimum speed of 256kbps as broadband internet. Also most of the ISPs sell the broadband plans where only a limited amount of data can be downloaded at higher speed. Once the limit is reached, which in many cases is as low as 3GB per month, the speed is reduced to 256kbps.

In its report Akamai also listed 100 cities with fastest internet connections in the world. None of the Indian cities are on the list.

Copy of the report issued by Akamai:-http://bit.ly/R2EXGH